Working with progressive and forward-thinking farmers, we are focused on creating positive environmental impact through implementing regenerative practices on farms across the UK & Ireland. We call this long-term commitment, Project Regen.

Rather than prescribing a single approach, the programme encourages farmers to take practical, measurable steps that improve both farm performance and environmental outcomes. Areas of focus include soil health, biodiversity, carbon efficiency, livestock integration, animal welfare, feed efficiency and overall system resilience.

As the initiative has evolved, independent verification has become the next stage of that journey, providing greater transparency and confidence in the progress being made.

Regenified's verification process assesses whole-farm performance across key indicators including:

• Soil health
• Biodiversity
• Water function
• Ecosystem resilience
• Livestock integration

Importantly, verification is based on measurable outcomes rather than prescribed farming practices, recognising that every farm operates within its own landscape, system and commercial environment.